AI and the Future of Marketing: Strategy, Human Value, and the CMO Role
AI and the Future of Marketing: Strategy, Human Value, and the CMO Role written by…
AI and the Future of Marketing: Strategy, Human Value, and the CMO Role written by John Jantsch read more at Duct Tape Marketing Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, host John Jantsch is joined by Peter Benei, marketing leader and co‑founder of AI Ready CMO. They…
You Can’t Self-Care Your Way Out of a Toxic Workplace written by John Jantsch read more at Duct Tape Marketing Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews leadership consultant, speaker, and author Amy Leneker about her new book Cheers to Monday: The…
How to Capture Attention Without Clickbait written by John Jantsch read more at Duct Tape Marketing Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, host John Jantsch welcomes back bestselling author, keynote speaker, and communication expert Carmine Gallo to discuss his latest audio-original book, Viral Voices: From…
How to Build a Complete Marketing Strategy That Drives Results: The Duct Tape Marketing Engine Framework written by John Jantsch read more at Duct Tape Marketing A Practical Guide to Building Your Brand, Attracting Ideal Customers, and Creating Remarkable Customer Experiences Table of Contents Introduction: Why Most Marketing Fails The Duct Tape Strategy Pyramid Engine…
The Marketing Operating System: Why Strategy Alone Isn’t Enough Anymore written by John Jantsch read more at Duct Tape Marketing How to Move From Random Acts of Marketing to a Scalable, Predictable Growth System Table of Contents Introduction: Strategy Isn’t the Problem When Marketing Lacks a System, Everything Feels Harder Why Strategy Alone Falls Short…
Twenty years ago today, I hit “publish” on the first post here at SmallBizSurvival.com. I was sitting in the backroom of my liquor store in Alva, Oklahoma, population at the time of just under 5,000 and dropping. That very first post asked: ‘Can you build a growing small business in a declining small town?’ I’ve…
How the Roofer Nailed Marketing Guest Post by Chris Brogan Let me tell you about an experience I had in a little diner in Lewiston, Maine. I sat at the counter of a busy Maine diner slinging breakfast to a crowd of mostly locals, it seemed. One guy a few seats away from me did…
AI Works Best as a Teammate, Not a Tool written by John Jantsch read more at Duct Tape Marketing Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch speaks with Lauren Esposito, Chief Marketing Officer at Asymbl. They explore how the meaning of “hybrid workforce” has…
6 Marketing Trends You Need to Focus on in 2026 written by John Jantsch read more at Duct Tape Marketing Catch the full episode: Episode Overview In this solo episode of the Duct Tape Marketing Podcast, host John Jantsch shares six marketing trends he believes will shape 2026. Rather than speculative predictions, John focuses on…
Why the Traditional Agency Model Is Broken and What Comes Next written by Sara Nay read more at Duct Tape Marketing The traditional agency model is no longer built for today’s small businesses. In this article, Sara Nay explains the anti-agency model and how strategy-first marketing, fractional leadership, and AI can help businesses own their…